Nestle = orangutan fingers

Lots of chatter late last week, which continues, about the social media mistakes Nestle made recently on Facebook. They responded to their "fans" in a less-than engaging way (i.e. snarky) in response to reports that they're partnering with companies who slaughter orangutans while destroying the rainforests in order to harvest palm oil.

This is an anti-Nestle video Greenpeace produced which plays on the "Give Me A Break - KitKat" commercials. Clever. While I don't use any of Nestle's products currently, I may not until they make some changes in their harvest practices - and also learn how to better manage their social media endeavors...

Have a break? from Greenpeace UK on Vimeo.